Privacy Policy

Effective Date: August 2025

At Sellomotive, your privacy is our priority. We follow UAE privacy and consumer protection laws while also meeting the advertising transparency requirements of Google, Meta (Facebook & Instagram), and TikTok. This policy explains what data we collect, how we use it, and the choices you have.

1. Information We Collect

We may collect the following types of information:

Personal Information: Name, phone number, email address, Emirates ID or driver’s license (when required for RTA transfer).
Vehicle Information: Car make, model, year, mileage, and registration details.
Transaction Details: Payment confirmations, inspection reports, and ownership transfer records.
Digital Data: IP address, device details, browser type, cookies, location data, and website usage analytics.
Advertising & Marketing Data: Interaction with our ads, pages visited after clicking our ads, and engagement with our campaigns on Google, Meta, or TikTok.

2. How We Use Your Information

We process your information in line with the UAE Data Protection Law (Federal Decree-Law No. 45 of 2021) and international ad policies:

To provide instant car valuations and process your car sale.
To contact you about your request or booking.
To complete RTA transfers and legal requirements.
To improve our website and personalize the user experience.
To show you relevant ads on Google, Facebook/Instagram, and TikTok based on your interactions.
To send you offers, promotions, or service updates (only if you consent).

3. Advertising & Tracking (Google, Meta, TikTok)

To run our ads, we may use cookies, pixels, and similar tracking technologies provided by Google, Meta, and TikTok. This helps us:

Measure the effectiveness of our advertising campaigns.
Show ads that are more relevant to you (retargeting).
Avoid showing the same ads repeatedly.

Your Choices:

You can opt out of Google personalized ads via Google Ads Settings.
You can control Meta ads via Facebook Ad Preferences.
You can control TikTok ads via your TikTok Ad Settings.

We respect the UAE requirement for consent-based marketing — you will only receive promotional messages if you’ve agreed to them.

4. Sharing of Data

We do not sell or rent your data. We may share information only with:

RTA and legal authorities for ownership transfer.
Banks and payment providers for secure transactions.
Advertising platforms (Google, Meta, TikTok) to deliver targeted campaigns, in line with their policies.
Service providers (inspection partners, cloud hosting, analytics tools).

5. Data Security

We use encryption, firewalls, and secure servers to keep your data safe. While no system is 100% secure, we comply with UAE law requirements for safeguarding personal data.

6. Your Rights Under UAE Law

You have the right to:

Access the personal data we hold about you.
Request correction or deletion of your data.
Withdraw consent to marketing at any time.
Opt out of targeted ads through your ad platform settings.
File a complaint with the UAE Data Office if you believe your rights are violated.

7. Cookies & Tracking

We use cookies to:

Keep our site running smoothly.
Analyze traffic and user behaviour.
Support advertising campaigns (Google, Meta, TikTok).

You can disable cookies in your browser, but some features may not work correctly.

8. Data Retention

We only keep personal data as long as necessary for legal or business purposes.
Marketing and tracking data is stored for a limited time in line with UAE law and platform policies.

9. International Transfers

Most data is processed in the UAE. If data is transferred abroad (e.g., to Google, Meta, or TikTok servers), it is done under UAE legal safeguards to ensure adequate protection.

10. Updates to This Policy

We may update this Privacy Policy to reflect legal changes or ad platform requirements. Any major updates will be shared on our website.

11. Contact Us

If you have any questions or want to exercise your privacy rights, you can contact us:

privacy@sellomotive.com
Dubai, United Arab Emirates